Description

From global extravaganzas like the Olympics to regional music and food festivals, the events-related industry is growing at an incredible rate so needs specialist managers who can apply their skills to this field.

On this course you will study the project management and strategy needed for successful events and tourism management while examining the cultural impact of tourism and strategies to ensure the long-term success of an events and tourism commercial enterprise.

Why choose this course?

  • Learn a range of management practices that are integral to the management of events whilst at the same time recognising the importance of the inter-relationships of a range of business functions and the impact they have on the management approach to ensure commercial success in the longer term
  • Gain the knowledge and expertise required by event management companies, special production organisers, festival managers and corporate leisure services and exhibition venues
  • Study industry-related scenarios and realistic simulations to understand the practice of managing events, and develop the problem-solving and decision-making skills you will need to succeed in your career.
  • Explore academic theory relating to tourism, leisure and events, with a particular focus on problem-solving and decision-making which will enable you to sharpen your critical thinking and creativity in analysis, synthesis and appraisal.
  • Develop and apply the skills of critical evaluation as you become a self-directed, independent, reflexive learner
  • Benefit from studying with a Business School that has partners across the world enabling you to examine the cross culture perspectives essential to organisations in the global markets

Study Details:

MSc 1 year Full-time

Module Details:

 

Units for your course (unit order depends on your start date):

  • Tourism, Society and Culture
  • Project Management Practice
  • Events Tourism and Management
  • Strategic Management

Block Delivery Method

Your course takes place over three semesters. Depending upon when you join the course, this will determine the order of units which you will study. You will benefit by beginning your studies with others who started at one of the earlier points of entry.

·         Induction Week

·         Unit 1 (30 credits)

·         Unit 2 (30 credits)

·         Unit 3 (30 credits)

·         Unit 4 (30 credits)

·         Capstone Project (60 credits)

 

Capstone Project:

  • Professional Practice – you will be required to respond to a number of work-based scenarios through critical evaluation to determine an appropriate course of action.
  • The Live Project – this will enable you to work as part of a team on a project provided by a business organisation.
  • The dissertation – this is a conventional dissertation of 12,000 to 15,000 words, enabling you to undertake in-depth research of a topic relating to your course.

The structure of the course provides an intense and highly rewarding learning experience. You will study only one unit at a time, which will enable you to focus upon the subject.

Each unit takes place over six weeks in two, three week sections. In the first week of each of the two sections, you will undertake two and a half days face-to-face contact time. This enables you to engage with a considerable amount of learning material with the tutor. After this, there is more contact, which varies from unit to unit as well as other work undertaken using online resources.

You will be involved in both individual and group work, all designed using evidence-based approaches to improve your experience and quality of work. During this time you will also have access to our new Luton campus library which provides 24/7 access to learning resources to help support your study.

 

This emphasis on active learning uses the latest in teaching and learning approaches, integrated with our employability practice-based method with real businesses to enable you to gain real experience as part of your course.

 

Student Destinations

By completing the course you will have the skills and find career opportunities in the following industries/areas:

– Conference Organising
– Exhibition Management
– Public Relations
– Marketing
– Hospitality Management

You will also be well prepared for further research study in either the MPhil, or PhD

Fees

UK/EU: £6,800; International: £12,000

Entry Requirements

Applicants should have a good undergraduate degree at Honours level, or equivalent. 

To apply for this course, a Business degree or any other degree indicating basic quantitative skills is required.
 
Applicants from different subject areas will be considered on an individual basis according to their relevant professional experience or qualifications.

Please see our website for how to apply

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Please see our website for how to apply


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