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  • DeadlineStudy Details: 1 year (full-time) or 2 years (part-time)

Masters Degree Description

Gain the knowledge to develop and implement digital marketing strategies in a socially responsible manner.

Get the digital marketing skills and expertise needed to succeed in a rapidly-changing digital world.
This MSc Digital Marketing will give you the knowledge and techniques to:

Develop and implement digital marketing strategies in a socially responsible manner
Analyse complex data for informed decision-making
Gain practical skills in web design, content creation, campaign development

Entry Requirements

You should usually hold a second-class honours degree (certain programmes may require a 2:1) from a recognised British or overseas university.

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Student Destinations

Take the lead in shaping the digital world.
With a MsC in Digital Marketing, you'll gain the knowledge and skills to work in a variety of roles within large businesses, innovative SMEs and marketing agencies that champion new technology, online business models and the emerging shapes of digital marketing communications and campaigns.

Module Details

Business Research Methods
Dissertation
Consultancy Project
Strategic Marketing
Digital Marketing Practice
Data and Analytics for Marketeers
Online Consumer Psychology
Social Media and Influencers
Emerging Digital Issues
Pre-induction Programme
Professional Development Programme
Global Leadership Programme

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