Postgraduate Studentships - Search for funding opportunities.
Postgraduate Studentships - Search for funding opportunities.
Study Details: 1 year full-time, 16 months full-time (January intake), 2-3 years part-time
Modern business is increasingly global – and we have designed a programme to match. Our MSc International Marketing gives you the comprehensive knowledge, expertise and skills you need to build a successful career in international business and make a positive impact on the world around you.
Drawing on GCU’s close relationship to industry, we’ll help you develop new insight into the cross-cultural challenges you’ll face in today’s global environment – and how to address them. You’ll discover how technology can help you develop sustainable marketing practices, better understand consumer behaviour and plan marketing, branding and communication strategies. You will study marketing in both theory and practice, for a world-class education built on GCU’s decades of academic and professional experience in the field.
As part of our welcoming, open and diverse GCU community, you’ll also be in the ideal place to launch a marketing career that is globally engaged and socially responsible – truly serving the common good.
UK honours degree 2:2 (or equivalent) in any subject area.
Please see our website for fee information
We provide high-quality education for a fair price; as the University for the Common Good, we are committed to offering accessible higher education for talented students by keeping our tuition fees low and providing a generous scholarship package of over £2.5 million per year.
You’ll graduate from our career-focused programme ideally positioned to create innovative marketing solutions in a variety of sectors – from fashion to travel, entertainment to technology. Our alumni pursue rewarding careers and create meaningful change in the UK and internationally.
Global Marketing Strategy
Product and Service Innovation and Global Logistics
Developing Personal and Professional Competence
Consumer-Led Sustainable Marketing
Global Branding and Integrated Marketing Communications
Research Project: Design and Methods
Dissertation
Glasgow Caledonian University – the largest and leading modern university in Scotland – is a vibrant, values-led university with campuses in th...
