MA Global Fashion Retailing is a dynamic and academically rigorous course, equipping you with the knowledge, skills and capabilities demanded by fashion retailers operating in an increasingly competitive, complex and unpredictable global environment.
You will apply curiosity, inquiry, creativity and criticality through the synthesis of theoretical and practical approaches to learning. You will demonstrate the ability, knowledge and competencies to be effective and responsible leaders in the rapidly changing global fashion retail industry. Throughout the course you will develop skills in teamwork, communication, problem-solving and decision-making through independent judgment and critical self-awareness, working effectively both individually and collaboratively as a team.
With rigorous research underpinning the curriculum, you will explore and examine retail strategy and operations, internationalisation, brand management, consumer insights, responsible retailing, retail analytics, omnichannel retailing and creative retail futures, with a focus on sustainability, innovation and disruption within the retail business.
The course structure provides you with the opportunity to personalise your learning. The specialisms are tailored to your interests and career aspirations. The course is industry anchored, with guest speakers, and live projects embedded into the teaching and learning, ensuring course relevance whilst enhancing your employability.
We are committed to developing ethical Fashion Business practices. To achieve this and promote awareness, we have embed the UAL’s Principles for Climate, Social and Racial Justice into the course.
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The course seeks to recruit students from diverse socio-economic and cultural backgrounds and welcomes applications from mature students.
The course team seeks to recruit students who can demonstrate:
Your future employability is central to all our courses and as a student with us you’ll have access to a wealth of resources to prepare you for your future career in the fashion industry. Graduate Futures is our dedicated employability team who will work with you throughout your time with us to get you ready for employment. There are also a variety of opportunities on the course to enhance your employability.
Industry engagement
As part of a dynamic and industry-engaged learning experience, you’ll participate in a range of enriching projects, visits, and talks designed to deepen your understanding of the fashion and retail sectors.
For example, as part of the Creative Retail Futures unit, students collaborated with leading global fashion houses Jimmy Choo and Michael Kors. They gained hands-on experience developing professional-level retail strategies - from initial concepts through to final presentations. The brief challenged them to reimagine luxury retail for both brands in ways that would captivate Gen Z consumers.
Global fashion retailing is highly competitive and faces unprecedented disruption that demands creative and innovative approaches to problem solving and discovering or creating new opportunities. Retail leaders need to be critical, analytical yet future-focused thinkers to predict innovative ways of engaging with increasingly insistent fashion consumers. Through a future’s lens, this unit explores and critically examines innovative and creative strategies that enable fashion retail change. Leveraging experimental, experiential, innovation and technological perspectives you will apply theories to evaluate existing approaches and form new ideation on retail channels, touchpoints, places or spaces, both physical and digital. This unit demands independent work as well as teamwork in the development of the creative skills, attributes and knowledge retail leaders will need to acquire.
Retail has been, and continues to be transformed by digitalisation, and the gravity of recent rapid change has resulted in new business opportunities, business models, channel and touchpoint proliferation, purchasing process and retail formats. Together with the increasing demands of connected and empowered consumers, global fashion retailing today demands strong leadership with robust skills in retail strategy and operations: demonstrating agility, emotional intelligence, resilience, proactivity and openness in directing and managing the organisation.
This unit will develop your critical knowledge and understanding of retail strategy, business models and core retail operations, enabling you to analyse fashion retailers’ competitive strategies for growth in a turbulent environment. You will explore the global fashion retail landscape and systematically evaluate strategy development and implementation, retail product management, supply chains and logistics, people and financial management theory and practices. You will evaluate retail evolution and shifts towards more innovative and sustainable retail models and practices.
Brands have become the central focus not only within marketing activity but throughout society, from a personal level to a global scale. Through our interconnected, fast-paced world, many scholars argue that we should no longer prioritise a product or service but instead create meaningful brands that transcend boarders, industries, and generations. Utilising a range of theories, you will explore all aspects of fashion brand management, from brand creation to strategies for growth, survival and sustainability and ethics, from a local and global perspective. You will evaluate the customer journey and how brands create value and experience for customers.
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