Postgraduate Studentships - Search for funding opportunities.
Postgraduate Studentships - Search for funding opportunities.
Study Details: MSc 12 months full-time
This Masters degree is designed to equip you with an understanding of the strategies and practices used in international marketing. In addition, you’ll learn analysis of the global marketing environment, different cultures and behaviours, marketing opportunities and strategy options.
Through these postgraduate studies you will critically assess the marketing strategies adopted by a range of global and small enterprises and offer solutions. The added complexity of trading across borders digitally is also featured in this very popular programme.
Minimum 2:1 or the equivalent from an Internationally recognised university
For fees and funding options please visit website to find out more
Masters scholarships available please visit website for details
As more organisations operate internationally, the skills and insights provided by this degree equip you for success. You will be equipped to take on roles in marketing, global brand management, market insight and strategic consultancy.
Compulsory modules
Optional modules
Gain a master advantage at the University of Reading The University of Reading is one of the UK’s top research-led universities. We are always pushing...
