Postgraduate Studentships - Search for funding opportunities.
Postgraduate Studentships - Search for funding opportunities.
Study Details: 1-2 Years
Digital marketing is a highly dynamic discipline that is central to the success of organisations. This course will introduce you to the exciting world of digital marketing. You will discover the key aspects of the discipline, from mapping a customer’s journey to strategic management at business unit level.
2:2
honours degree in a related subject
or
Experience
Evidence of relevant experience if your degree is in an unrelated subject
This postgraduate course could prepare you for a marketing career in any sector or industry. The leadership skills you will develop will put you in a good position to move into roles in digital marketing.
This will give you an advantage in careers such as:
Marketing
Advertising
Market research
Media buying
Social media management
Public relations
The course could also lead you to undertake further postgraduate study through an MPhil or PhD.
Strategic Digital Marketing Communication
Strategic Digital Marketing Analytics and Metrics
Global Business Issues
Business Ethics and Sustainability
Capstone project OR Business Consultancy Project
...
