This course is designed to take graduates from any discipline into careers in marketing management.
We don’t just teach the theory of marketing. There’s a lot of emphasis on applying what you learn in a business setting.
You can also apply to do a company-based dissertation, working with an external organisation. Recent dissertation projects include a branding review for a large law firm and working with a local, environment-led SME to study consumer behaviour.
Minimum 2:1 undergraduate honours degree in any subject.
Core modules
Global Marketing
Marketing Management in the Digital Age
Contemporary Marketing Practices
Strategic Marketing Communications
International Consumer Behaviour
Retail and Services Marketing
Marketing in Society
Branding
Marketing Research
Project Dissertation
A QS world top-100 university Studying at the University of Sheffield means you’ll get the future that follows a degree from a Russell Group Universit...