PGDip MSc Charity Marketing and Fundraising

All students will be highly motivated graduate-level people who bring a wide range of professional competencies, skills and experience from a wide range of backgrounds. Gender is evenly balanced across all the courses and there are no age barriers.

In general we ask for a good first degree, normally an upper second-class honours degree from a British University or an equivalent qualification from a leading overseas institution; and three or more year’s relevant experience at a senior level. In exceptional cases we will also accept those without a degree but with significant work experience.

In order to participate fully in the collaborative learning process all students who have not previously studied in English must sit an academic IELTS or TOEFL iBT exam.

For fees please see our website

Students are selected on their professional experience, and generally continue working in their full –time role whilst undertaking this course.

As a student you will:

• Develop your understanding of the strategic application of the marketing paradigm in the voluntary sector.
• Explore the practical application of key strategic marketing concepts and tools in different voluntary sector contexts.
• Understand how to design, implement and evaluate alternative fundraising strategies and techniques.
• Build relevant marketing/fundraising management and leadership skills and analytical capabilities.
• Gain access to a strong network and connections within the charity sector.
• Grow your confidence in pursuing your marketing career in the sector.

See our website for current modules.