Postgraduate Studentships - Search for funding opportunities.
Postgraduate Studentships - Search for funding opportunities.
Study Details: 1 year full-time, 16 months full-time (January intake), 2 years part-time
Our MBA Luxury Brand Management builds on GCU London’s expertise in the luxury industry. We developed this innovative programme to meet the growing demand for experienced managers who really understand luxury brand management.
Through this programme, you’ll master the tools and strategies of the global luxury market, launching your successful career in this fascinating industry. Luxury markets are becoming more competitive, more complex and more polarised; with the relevant, up-to-date industry knowledge you’ll acquire in this programme, you’ll be ready to meet those challenges head-on.
In the MBA Luxury Brand Management, you will explore key brand concepts such as authenticity, exclusivity and craftsmanship, balanced with brand access and immediacy. Then you’ll develop your understanding of how these issues intersect with digital technology and contemporary culture.
UK honours degree 2:2 (or equivalent), with two-years’ appropriate management experience if applicant has a non-business degree.
Please see our website for fee information
We provide high-quality education for a fair price; as the University for the Common Good, we are committed to offering accessible higher education for talented students by keeping our tuition fees low and providing a generous scholarship package of over £2.5 million per year.
GCU’s MBA Luxury Brand Management produces graduates who are successful leaders and responsible global citizens, with the relevant, practical skillsets that employers value. The programme will help you build on your managerial experience with an in-demand specialisation so you can advance in your career.
Luxury Perspectives and Practice
Finance and Wealth Management
Luxury Distribution and Retail
Strategy Leadership and Social Responsibility
Strategic Brand Management
Legal Aspects of Brand Management
Research Project: Design and Methods
Dissertation
Glasgow Caledonian University – the largest and leading modern university in Scotland – is a vibrant, values-led university with campuses in th...
