Postgraduate Studentships - Search for funding opportunities.
Postgraduate Studentships - Search for funding opportunities.
Digital marketing covers lots of different areas, including campaign metrics and research, content marketing, copywriting, database management and analysis, digital analytics and strategy, email and mobile marketing, Pay-Per-Click (PPC), Search and Social Media Marketing (SSMM), Search Engine Optimization (SEO), video production/podcasting, web design and development, blogging, and much more. Crucially, it involves any content in an online environment that is designed to engage a specific audience. This course is appropriate for both home and international students, and individuals who are members of, or associated with, UK-based professional bodies.
There is an emphasis in all our courses on understanding, responding to, and shaping the dynamic and changing nature of business, as well as consideration of the future of organisations within the global business environment, the responsible adoption of AI and other emerging technologies, and environmental sustainability.
We are looking for candidates who can demonstrate some of the following:
For fees and funding options, please visit website to find out more
See our website for funding
You will gain a highly regarded formal qualification, as well as personal and organisational management skills that will enhance your career prospects. Our graduates have gone on to gain employment in a wide range of organisations, working in areas including brand management, marketing communications, social media marketing and heritage marketing.
Digital Marketing Strategy & Globalisation
The Digital Customer
User & Customer Experience
Campaign Management
Content Creation Marketing
Web Analytics & Data-Driven Marketing
Search & Social Media Marketing
Research Methods for Managers
Following completion of the core modules, you will select one of the following elective modules as your final piece of work:
Work Placement
Business Consultancy Project
Entrepreneurial Development Project
Business Internship
Business Dissertation
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