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  • DeadlineStudy Details: 1-2 Years

Masters Degree Description

Equip yourself for a creative career with St Marys’ 100% online MBA in Digital Marketing
St Mary’s University London’s 100% online MBA in Digital Marketing enhances your knowledge of economics, cost-based decision making, corporate financial management, operations, marketing strategy, organisational management, corporate planning and more. In our digital classroom, you will apply the theories you learn to real-world workplace challenges, learn to collaborate and work effectively in teams across and within functional areas, enhance your communication skills, sharpen your critical and analytical thinking, deepen your ethical decision-making in business contexts, and proactively anticipate rapidly changing business challenges in a global economy.

The digital marketing specialisation comprises three courses to equip you with the knowledge, skills, and tools needed to use marketing tools on digital platforms to promote a product or service for increasing an organisation’s customer base. You will explore digital marketing strategies, search engine marketing, and how to create content; the commercial and social context behind digital marketing; building effective relationships with customers through social media, and how to apply the key building blocks of successful digital strategies.

Entry Requirements

To study St Mary's University's 100% online MBA you will need to have completed:

An undergraduate degree at 2:2 (or higher), or
3 years’ relevant work experience in a professional/managerial role

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Fees

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Student Destinations

Digital marketing is a rapidly growing industry that offers a range of career opportunities. St Marys’ online MBA in Digital Marketing develops your ability to analyse, evaluate and manage market opportunities to grow your career in roles such as: Digital Marketing Manager, Paid Search Manager, Digital Marketing Director, Social Media Manager, Market Research Manager and more

Module Details

Digital Marketing Analytics, Digital Marketing Strategy, Social Media Marketing, Business Strategy, Finance for Managers, Economics for Managers, Business Intelligence & Visualisation Tools

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