Postgraduate Studentships - Search for funding opportunities.
Postgraduate Studentships - Search for funding opportunities.
Study Details: 1 year full-time, 18-20 months full-time with professional practice, up to 2 years full-time with professional placement - multiple intakes
Immerse yourself in the world of fashion marketing with a focus on digital content creation, global strategies and sustainability.
This course is for you if you are passionate about fashion and aspire to excel in the global fashion marketing industry.
This course focuses on the following topics:
Brand digital content creation and storytelling.
International sustainable fashion marketing and consumer engagement.
Real-world application in the fashion industry.
Developing your creativity and marketing expertise to shape the future of fashion.
Start dates:
An honours degree 2:2 or above (or international equivalent) in a fashion or business discipline.
Successful graduates may seek positions as a:
Fashion Marketing Manager: lead the development and execution of global marketing campaigns that resonate with diverse cultural audiences and drive brand growth in the international fashion market.
Social Media/E-commerce Manager: develop and implement engaging social media strategies and manage e-commerce platforms to enhance brand visibility, cultivate online communities and drive sales in the digital fashion landscape.
Digital Marketing Specialist: leverage digital channels and tools to execute targeted marketing campaigns, optimise online presence and engage consumers across various online platforms in the fashion industry.PR Specialist: build and maintain a positive brand image by cultivating relationships with media, influencers and stakeholders, generating impactful press coverage and managing brand reputation in the fashion world.
Market Trend Analyst: research and analyse emerging fashion trends, consumer behaviour, and market dynamics to provide valuable insights that inform marketing strategies and product development.
Visual Merchandiser: create visually appealing and engaging displays that showcase fashion products, enhance the customer experience and drive sales in retail environments.
Fashion Entrepreneur: leverage marketing expertise and industry knowledge to launch and grow innovative fashion businesses, creating unique brands and capturing market share in the competitive global fashion landscape.
Digital Marketing Strategy and Planning — 30 credits
Sustainable Fashion Futures — 30 credits
Brand Storytelling and Content Marketing — 30 credits
Fashion Event and Brand Activations — 30 credits
Master's with professional practice
Master's with professional placement
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