Postgraduate Studentships - Search for funding opportunities.
Postgraduate Studentships - Search for funding opportunities.
Study Details: 1 year full-time - mulitple intakes
This course aims to develop professionals who can successfully navigate global markets, focusing on sustainable growth, digital innovation, and strategic marketing.
This course aims to prepare you for a successful career in global marketing. Gain the practical skills and knowledge needed to navigate international markets, develop strategic marketing plans and understand consumer behaviour worldwide.
Combine theoretical knowledge with practical applications to manage marketing initiatives in diverse cultural and economic environments.
Learn to navigate and lead in today's rapidly evolving business environment by blending academic insights with practical applications.
Engage in critical thinking and real-world problem-solving in an intellectually stimulating environment.
Explore marketing automation through technology and the digitalisation of marketing, focusing on real-world scenarios to understand consumer-centric marketing and manage consumer responsiveness in the global digital environment.
Start dates:
An undergraduate degree 2:2 or above (or international equivalent) in any discipline, or demonstrable appropriate work experience and relevant professional qualifications.
On successful completion of this course, you can consider applying for roles such as:
marketing manager
marketing executive
marketing and sales portfolio manager
sales strategist manager
portfolio marketing brand manager
product development manager
buyers and procurement officer
management consultant
business development.
Marketing for Sustainable Growth — 30 credits
Marketing Practice in a Connected World — 30 credits
One Planet Marketing - 30 credits
Leading Global Marketing Projects - 30 credits
Postgraduate Project — 60 credits
Masters and Taught Courses at Coventry University Introduction Coventry University is a provider of world-class teaching, learning and impactful rese...
