Postgraduate Studentships - Search for funding opportunities.
Postgraduate Studentships - Search for funding opportunities.
Study Details: MA: 1 year full-time
Gain the skills to operate within a global economy and plan strategic PR campaigns, using social media and viral marketing promotions.As we have moved deeper into the global, digital age, our methods of communication have grown both at home and in our working lives. Through the use of the internet, mobile technology and social media, information is quite literally available at our fingertips and word of mouth is spreading faster than ever before.
This trend is leading to a greater demand for communications professionals in business.Whether you’re an aspiring PR professional or you already have experience in the sector our course provides a comprehensive education in public relations and strategic communications.You will develop your writing and presentation skills to help you engage with audiences across the world.Your employability is at the heart of everything we do. That’s why we pair you up with a mentor – a PR expert with a minimum of five years’ experience in the communication industry – who will offer valuable advice on professional pursuits, employment and career issues.
Applicants should either have at least a second class honours degree or have equivalent experience or training, normally from within the work environment.
Applicants who do not have English as their first language are required to have IELTS 6.5 with no skill below 5.5 or an equivalent award.
All applications should be supported by a reference, either academic or professional.
For fees and funding information please see our website
If you are already working in industry, this qualification can help to propel you upwards in your organisation or gain higher level positions with new companies. Job roles for our graduates could include public relations manager, communications manager, press officer, media relations manager, internal communications manager and social media manager.
Digital Communications Manager
Communications Manager
Head of Media Relations
Social Media Account Manager
Examine the role of cultural factors in the management of corporate communications, combining the fields of corporate relations functions and specialist areas of corporate communication.
This module provides the framework for understanding the changing media landscape in digital communications and will give you the practical tools for managing personal and corporate reputation.
You will carry out an in-depth research project in a subject area that is appropriate to the course and of particular interest to you.
Develop an understanding and awareness of the strategic nature of communication, its role as a management function, and the contribution it makes to the achievement of business objectives.
Develop the core skills required to be an effective public relations professional, such as planning, presentation and writing.
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