Description

The programme’s aim is to provide you with an understanding of how technology and innovation must meet with the demand for technology driven products and/or services.

Study Details:

MSc 12 months full-time PG Dip 9 months full-time

Module Details:

Core classes: Brand Management and Product Strategy; Strategic Marketing; Innovation Management; Financial Implications of Innovation.
Elective classes: Marketing Research; Export Marketing; Services Marketing; B2B and Key Account Management; Strategic Supply Chain Management; Management of Total Quality and Continuous Improvement, Design Methods; Supply Chain Operations.

Programme Funding

Please see our website for funding opportunities http://www.strath.ac.uk/studywithus/scholarships/

Fees

Please visit our website for fee information - https://www.strath.ac.uk/media/1newwebsite/documents/tuitionfees/PG_Fees_2019_entry_May19-1.pdf.pagespeed.ce.VBsXWhkZRs.pdf

Entry Requirements

A first or upper-second-class Honours degree, or overseas equivalent, in business, economics, engineering or science.

English language proficiency must be at IELTS 6.5 minimum.

Please see our website for how to apply

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Key Information

Please see our website for how to apply


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University Hub

Strathclyde Business School

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