The MA Media and Advertising will equip you with both the theoretical and the practical research skills to understand and critically evaluate one of the most creative promotional industries in the world: advertising. You will explore this dynamic phenomenon from different standpoints and use multidisciplinary approaches deriving from Media, Communication and Cultural Studies, as well as Marketing and Consumer Studies.
The course covers a range of topics, including:
2:1 degree in a relevant subject, or an equivalent professional qualification.
We can give special consideration to applicants who have significant work experience in a relevant field.
For fees and funding options, please visit website to find out more.
There are a number of possible sources of funding: loans and grants, bursaries and scholarships.
Our Masters degree will demonstrate to potential employers that you have an in-depth knowledge of advertising, its working mechanisms and its global industry, which can help you to stand out in the job market. Our programme has a strong emphasis on international content and research methods, which will have a practical application in the professional world.
Some of the key career destinations include advertising agencies, advertising research institutes, companies, as well as international media outlets, news agencies, government departments (e.g. publicity, education, health) and PR agencies, amongst others.
Core modules
Plus your Media and Communication Dissertation
Option modules
Choose one option module from:
Dissertation
Join our extensive and passionate research community at the University of Leicester. Whether you are looking for supervisor or for a funded PhD opport...