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MSc Media, Management and the Creative Industries

  • DeadlineStudy Details:

    1 year full-time or 2-7 years part-time

Course Description

This innovative and dynamic course develops an understanding of the business framework of the media and creative industries and the global environment in which they operate. It uses the academic and professional expertise of QMU’s staff in the worlds of journalism, film, music, entertainment and social media whilst giving students access to training in management and financial literacy through the University’s dedicated business school.

This course is particularly aimed at potential applicants interested in the media and creative industries, business startups. advertising, festivals, marketing, PR and media relations. The only such degree in Edinburgh, it makes use of a range of visiting industry figures alongside core department staff, and gives students the opportunity to progress their career in a European capital with a wealth of opportunities in the cultural sector, creative industries and the digital economy.

Entry Requirements

A good UK honours degree or equivalent OR significant work experience in media industries

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Fees

Please see our website for fee information

Student Destinations

This master’s course develops skills relevant to a range of positions within a wide spectrum of media and creative industries in areas such as media production, journalism, public relations, advertising, and media relations.

Module Details

Core modules

  • Media and Creative Industries (20 credits)
  • Analysing Policy in the Media and Creative Industries (20 credits)
  • Designing Qualitative Research / Research Methods (20 credits)

Optional modules

You can select a choice of 60 credits from a wide range of modules which may include:

  • Media Theory and Media Campaigning
  • Strategic Communication Planning and Digital Practice
  • Digital Communication
  • Strategy and Leadership
  • Accounting for Managers
  • Markets, Innovation and the International Consumer
  • Marketing and Society
  • Leadership, Governance and Strategy: Not-for-profit
  • Fundraising, Development and Finance
  • Managing Corporate Resources
  • Planning and Marketing Cultural Projects

If studying for the MSc, you will also complete a dissertation (60 credits).

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