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  • DeadlineStudy Details: 1 year full-time

Masters Degree Description

Discover the world of marketing through our dynamic and forward-looking Marketing (MSc) programme. Designed as a conversion degree, it welcomes students from a wide range of academic backgrounds and provides a comprehensive pathway into the marketing profession. Your learning journey begins with examining the role of marketing in a globalised economy and gaining insight into the psychological and sociological factors that influence consumer behaviour. You’ll then learn how to create, deliver, and measure value across the customer journey, while addressing the growing importance of ethical, responsible, and sustainable business practices in contemporary marketing. Your learning journey will culminate in an applied live project or dissertation in marketing. 

Entry Requirements

This is a conversion course. Conversion courses allow you to study a subject unrelated to your undergraduate degree or current career, and support you with a change of career path. No prior knowledge or degree in the subject is required.

To be considered for an offer for this programme you will need to meet all of the entry requirements. Your application will not be progressed if the information and evidence listed is not provided.

With your online application you will need to provide:

  1.  A copy of your degree certificate and transcripts which show you have achieved a 2:2 honours degree in any subject, or an equivalent international degree. If your degree certificate or result is pending, please upload any interim transcripts or provisional certificates.
  2. A copy of your IELTS certificate with an overall score of 6.5 with 5.5 in all subskills, or evidence of an accepted equivalent. Please include the date of your expected test if this qualification is pending. If you have alternative acceptable evidence, such as an undergraduate degree studied in the UK, please supply this in place of an IELTS.

If you do not have a degree in a relevant area, your application may be considered on the basis of your professional experience. Please provide additional evidence to support your application such as signed and dated employer references.

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Fees

For fees and funding options, please visit website to find out more

Programme Funding

We recognise the importance of funding and scholarships in helping you achieve your academic ambitions.

Generous and varied scholarships and bursaries are available.

Student Destinations

A strong employability focus is embedded throughout, including case studies and workshops that mirror the challenges you’ll face in the workplace. Combining academic depth with real-world relevance, you'll become a knowledgeable, confident, critically reflective and globally aware professional able to make informed, ethical and inclusive decisions.

The Chartered Institute of Marketing (CIM) accreditation also means that, in completing the programme, you will have already completely the foundational modules and therefore have exemptions to when you choose to engage in your marketing chartership through the CIM.

As a Marketing (MSc) graduate you’ll be equipped with the essential skills and knowledge to excel in high-level marketing roles across a wide range of industries. Our alumni have gone on to enjoy successful careers in a range of organisations and roles. With marketing agencies and in-house corporate marketing teams operating worldwide, you’ll benefit from truly global career opportunities. Potential roles include marketing manager, customer relationship manager, product and brand development manager, marketing analyst, social media manager, and customer experience manager, among many others. You’ll also be well placed to undertake a PhD in marketing.

Module Details

  • Understanding Customers
  • Professional & Research Skills    
  • Global Marketing
  • Managing Customer Experiences    
  • Ethics, Sustainability & Circular Economy

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