Develop a range of multidisciplinary marketing skills as well as your ability to think and work strategically, to prepare for a high-flying career in international marketing and business.
This course will equip you with the leading theories and concepts of strategy, leadership, finance, along with specialised knowledge in marketing management, creativity and brand communications, and digital marketing.
An honours undergraduate degree (minimum 2.2) in a relevant academic discipline (e.g. Marketing, Business and Management).
Applicants with a degree in another discipline may be admitted after consideration on a case-by-case basis. Applications from candidates with relevant experience or professional qualifications are encouraged to apply and will be considered on an individual basis.
Careful monitoring of applications to ensure that applicants are suited to the course takes place. Where necessary, applicants are interviewed, especially those that do not appear to meet standard admissions criteria. Where deemed appropriate, a written exercise may be administered to establish suitability.
For fees and funding options, please visit website to find out more
Funding opportunities including scholarships available
The course aims to help you to accelerate your career progression in international marketing upon successful completion – whether you take a holistic approach to all marketing disciplines or focus on a specialism of your choice. This course provides the opportunity to equip yourself with the high-level marketing, business and finance skills, which employers are looking for in their future leaders. Upon successful completion, you’ll potentially be able to pursue the professional, senior management and leadership roles which interest you in the private, public and not-for-profit sectors. The international focus of your course means you could work almost anywhere. You could work for a multinational or a company which imports/exports, either in the UK or overseas. Upon successful completion you’ll also have an excellent skillset for helping organisations to begin doing business internationally for the first time.
All modules are mandatory:
Internship and Consulting Project – 60 credits
Dissertation – 60 credits
Entrepreneurship Business Plan – 60 credits
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