Postgraduate Studentships - Search for funding opportunities.
Postgraduate Studentships - Search for funding opportunities.
Study Details: MSc 2 years full-time, sandwich placement
This MSc Strategic Marketing with Brand Leadership with Placement Year is designed to develop master’s level knowledge and skills within the branding discipline and to enhance employability within this field.
The programme offers three award routes that you can choose to study:
The two-year full-time MSc Strategic Marketing with Brand Leadership welcomes you for a September entry only.
The course offers you the opportunity to explore branding in several areas. It deepens your marketing knowledge and understanding by laying a foundation through modules covering competitive advantage, integrated marketing communications, strategic customer engagement, and contemporary marketing. You also cover entrepreneurial marketing as we recognise that marketing in small organisations is different to that in large organisations.
You will have the opportunity to enhance your knowledge in branding by focusing on strategic brand leadership, campaign management and global luxury branding. You will also explore entrepreneurial marketing. There will also be the opportunity to conduct either an independent major research project within your area of interest or an applied marketing project.
You will also build a strong network of marketing contacts. Some will become your close friends, and a few may even become your future colleagues.
The entry requirements for this course are an honours degree (at least 2:2 or above) in any discipline, a degree equivalent professional qualification or appropriate work experience combined with a relevant qualification.
All students from non-majority English speaking countries require proof of English language proficiency. The following qualifications and grades will be considered:
For fees and funding options, please visit website to find out more.
The University of Hertfordshire offer a range of tuition fee discounts and non-repayable scholarships to support our postgraduate students, visit website to find out more.
Keen to get ahead in the dynamic marketing industry? This course will boost your career prospects, equipping you with the expertise, skills and practical experience for a range of multi-sector positions and disciplines.
Typical career paths include:
There is a focus on working with market research to understand trends and respond to consumer demands, and you will develop the creative and project management skills needed to produce innovative and original ideas and to execute and evaluate campaigns.
There is the opportunity to extend the programme to gain direct industry experience boosts your employability further.
Please visit website for module details.
Master your dream at The University of Hertfordshire You bring the dream, we’ll help you make it happen at Herts. We offer a huge variety of pos...
